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Steve Jobs: Importance of Time and Choice

Motivational Speech by Steve Jobs: Importance of Time and Choice
Motivational Speech by Steve Jobs: Importance of Time and Choice

Motivational Speech by Steve Jobs: Importance of Time and Choice

“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most importantly, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”

– Steve Jobs


Steve Jobs, the co-founder of Apple Inc., was not only a visionary leader but also a staunch advocate for the importance of time management and making choices with purpose. His insights into these aspects of life offer valuable lessons for personal and professional growth.

The Value of Time

Time was a precious commodity for Jobs, who understood its finite nature and the importance of making the most of every moment. He believed that time should be spent wisely, focusing on endeavors that aligned with one’s passions and priorities.

Maximizing Productivity

Jobs emphasized the need to prioritize tasks and eliminate distractions to maximize productivity. By concentrating on high-impact activities and avoiding time-wasting pursuits, individuals can achieve greater efficiency and effectiveness in their endeavors.

Making Informed Choices

Central to Jobs’ philosophy was the idea of making deliberate choices that resonate with one’s values and aspirations. He encouraged individuals to follow their intuition and pursue paths that inspired passion and purpose, rather than conforming to societal expectations or external pressures.

Embracing Simplicity

Jobs advocated for simplicity in both design and decision-making. He believed in focusing on a few key priorities and eliminating unnecessary complexities to achieve clarity and effectiveness in both professional and personal life.

Learning from Failures

Jobs recognized that failure was an inevitable part of the journey to success. He encouraged individuals to embrace setbacks as opportunities for growth and learning, rather than allowing them to deter or demotivate.


Steve Jobs’ insights into the importance of time management and making informed choices offer timeless wisdom for navigating life’s challenges and opportunities. By valuing time, prioritizing tasks, and making deliberate choices aligned with passion and purpose, individuals can unlock their full potential and achieve remarkable success.

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Written by Veerat Marwah

Born on 18 Jan 1989, New Delhi Electrical 2010 passout.
Currently Working as an Electrical Engineer with Hindustan Construction Company, for DMRC(Delhi Metro) Project


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